How we work.
Four phases, from a free 15-minute check-up to a system that answers, follows up and books for you every day. Here's exactly what happens in each one, what we need from you, and what you get.
Example lead 9:14 am
No customer lost to a slow reply.
The short version.
Most businesses go from first call to a live system in about three weeks. The fourth phase never really ends: that's where the system keeps getting better.
Phase 1Week 0
Check-up
Before we recommend anything, we find out what actually happens today when a new customer tries to reach you.
What happens
- You book a free 15-minute call. Pick any open time, evenings included. No prep needed.
- We test your lead path before the call. We look at your website on a phone, your Google Business Profile and your reviews. Then we act like a new customer: we fill out your form and call your number after hours, and note how long it takes to hear back.
- We walk you through what we found. On the call, we show you the two or three places new customers are most likely falling through, and what each one is probably costing you.
- You get a written summary. Within one business day, you get a one-page summary of the findings and a recommended starting point. It's yours to keep, whether or not you work with us.
What we need from you
- 15 minutes
- Your business name and website, if you have one
What you get
- A clear picture of where leads drop off
- A one-page summary of what we found
- A recommended first step, with a quote if you want one
Phase 2Weeks 1 & 2
Build
We set up every part of the system in your account, written in your voice and built around how you actually work.
What happens
- Kickoff call, about 45 minutes. We learn your services, service area, hours, typical job sizes and how you like customers to reach you. This is the only long meeting in the whole process.
- We write the words. Page copy, text messages and follow-up emails, all written to sound like you, not like a template.
- We build the pieces you chose. Your website or offer page, the instant text and owner alert, the follow-up sequence, your booking calendar and a pipeline that shows every lead and where it stands.
- We register your business for texting. Phone carriers require businesses to register before sending automated texts. It's paperwork, and approval can take a few days to a couple of weeks, so we start it on day one and handle it for you.
- You review everything at once. We send you one link to look through it all. Two rounds of changes are included.
What we need from you
- The kickoff call
- Access to your domain and Google Business Profile, if you have them
- A few photos of your work
- Your sign-off on the review
What you get
- Pages ready to go live
- Text and email follow-up in your voice
- A booking calendar and pipeline
- Texting registration submitted
Phase 3Week 3
Launch
Nothing reaches a real customer until we've tested it on real phones, start to finish.
What happens
- We run the full test list. Every form submitted on a phone and a computer. The text arrives within a minute. Your alert comes through. A test booking lands on the calendar. Reminders send on time. Follow-up stops the moment someone books.
- We switch it on. We connect your domain, turn on the automations and make sure your existing phone number and email keep working the way they did.
- We show you how to use it. A 30-minute walkthrough of the app on your phone: where new leads show up, how to reply to a text, and how to move a job along the pipeline.
- We watch the first week closely. We check every lead that comes in during the first week and fix anything that snags before you'd ever notice.
What we need from you
- 30 minutes for the walkthrough
- The app installed on your phone
What you get
- A live, tested system
- New leads answered in under a minute
- A first week of close monitoring
Phase 4Ongoing
Grow
A system that's never looked at slowly stops working. This phase keeps it sharp and adds to it when the time is right.
What happens
- A monthly check-in, about 30 minutes. We go over what came in, how fast leads heard back, what booked, and how many new reviews you got.
- One clear recommendation each month. A sharper headline, a better offer, a tweak to the follow-up. One change at a time, so we know what's working.
- The next part, when you're ready. Once the basics are running, we add what makes sense next, like an AI receptionist for missed calls or automatic review requests.
What we track
- New leads
- Time to first response
- Appointments booked
- Reviews gained
What you get
- A monthly report in plain English
- Ongoing fixes and improvements
- A system that grows with the business
Common questions.
If yours isn't here, ask it on the free check-up call.
How long until everything is live?
About three weeks from the first call for most businesses. Texting registration is the one part that depends on the phone carriers, and we start it on day one so it doesn't hold anything up.
Do I need to be good with technology?
No. We build and test everything. Day to day, you'll mostly just get a text when a new lead comes in and reply from the app on your phone.
How much time will this take me?
About two hours in total to get set up: the 15-minute check-up, the 45-minute kickoff, reviewing everything, and the 30-minute walkthrough. After that, a 30-minute check-in once a month.
What does it cost?
It depends on which parts you need, so every project is quoted after the free check-up. You'll know the full price before anything is built.
Will automated texts annoy my customers?
We only text people who reached out to you and agreed to hear back. Messages are short, sound like you, and stop the moment someone books or replies STOP.
Start with phase one.
It's free, it takes 15 minutes, and you'll leave knowing exactly where your leads are slipping.
You'll talk to Logan, the founder. Not a sales team.